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Study reveals that dissatisfaction with AI might be largely bias-driven
A new survey suggests that consumers may judge an advertisement differently once they learn artificial intelligence made it.
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Feeling Misled Is a Question AI Ad Teams Need to Ask After the Sale, Consumer Research Sug
A satisfying purchase may still leave a customer less willing to trust an advertiser if disclosure that AI created the ad arrives later.
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34% Would Feel Misled ‘A Lot’ in an AI Ad Scenario, Consumer Poll Reveals
A new consumer poll suggests that the timing of an AI disclosure can shape how people judge a brand, even after a purchase turns out well.
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Survey Reveals How AI Advertising Can Leave Consumers Feeling Misled
A survey of 446 U.S. adults suggests that the timing of an AI disclosure can shape how consumers judge an advertiser, even after a purchase goes well.
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AI Research Reveals Just 16% Would Feel No Purchase Regret at All
A new survey suggests that the emotional cost of undisclosed AI advertising can linger even after a customer likes the product.
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Research Reveals Purchase Regrets with AI Advertising
Consumers who learn that an advertisement was made with AI after buying a product may carry that discovery into their next brand decision.
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74% Would Buy Again After the AI Ad Scenario, Consumer Poll Shows
A survey of 446 U.S. adults found that about 74% would be at least somewhat likely to buy again after an AI advertising scenario.
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Research Highlights the Repeat-Purchase Question Facing AI Advertisers
New survey results suggest disclosure timing can affect trust and repeat-purchase intent when customers learn an advertisement was created with AI.
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One-Third Would Be Very Likely to Buy Again in an AI Ad Scenario, Consumer Research Reveal
An AI-generated ad can produce a happy customer and still weaken the next sale. New survey results point to disclosure timing as central to trust.
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Consumer Survey Puts Trust in AI Advertisers Under the Spotlight
A survey of 446 U.S. adults found that the timing of an AI advertising disclosure was tied to how much people trusted the advertiser afterward.
